Together, we develop a general marketing plan, identifying materials that need developed, actions that need taken, and determine avenues of distribution (online, print, etc). We also define your customer base, creating customer profiles to best understand how to market to these customers.
Any time you have multiple people responsible for moderating your social channels, it’s good to identify some ground rules. A brand voice guide/brand management plan will identify overall marketing objectives, detail safe content sources, share what type of content is acceptable and include a negative response protocol.
Spending ad dollars should be strategic with measurable goals to determine ROI. Our team will work with you to determine demographics, ad objective, design creative, write ad copy, create and monitor the ad campaign. Upon completion of the ad campaign, a brief performance report is provided, sharing successes and suggestions for improvement.
Social Media Management
You are the subject matter expert in your industry, you are the face of your company and no marketing agency can replace that by managing your social channels on your behalf. Together, we manage your social presence by developing a content strategy, designing materials and plans of action to best implement that strategy, and consistently analyze how our efforts are performing.
Social Media Services
We creatively design graphics for you to use on selected social platforms so that keep your brand consistent across all platforms. Social listening (where your brand is mentioned online) and analytics (how your actions are performing) are two under-utilized aspects of social media. Social media team training, social media 1-on-1 training, and Canva.com training are also available.
Social Media Workshops
Have a group that needs training on how to best use social media? We can help! We offer full-day and half-day workshops to keep your team up-to-date. Contact us today to learn about our group training and workshop opportunities.
Having a website for your business is critical. This is your corner of ownership in the online world. Your website should illustrate what your brand stands for, what services you offer and represent your company well. Your website should be mobile responsive and optimized for search engines. This is your online hub to the world. Make it notable.
SEO and Management
Do you have a website that currently needs some intervention or maintenance? Allow our team to help. We have a depth of knowledge on optimizing websites for SEO, making simple changes to the site itself, formatting images and reading/reporting website statistics.
We have an extensive history with developing print marketing materials ranging from business cards, to large trade show displays. You may also need posters, sales sheets, direct mail or brochures. Rest assured, we will take care of all of the details to ensure you a beautifully designed and printed product.